Hi, I’m Ava — the strategist behind Query House.
My background is a mix of legal work, digital marketing, and creative direction, which means I think about structure and storytelling at the exact same time. I’m the person who wants your website to look good, but also actually get found by the people who are already searching for you.
Now that’s what I do.
I help brands understand how people look for them, turn that insight into clear content, and build a digital presence that feels intentional, sustainable, and a little bit editorial.
Today, I partner with clients who care about long-term visibility as much as aesthetics. Together, we build search-led foundations that still feel like your brand: thoughtful, considered, and completely unique.
Search is the foundation: content, design, and strategy are the rooms you build around it.
I created Query House to make SEO feel less like a technical chore and more like a creative framework. When you understand what people are actually searching for, you can design every touchpoint — your website, your blogs, your emails — to answer that question clearly and beautifully.
My work lives at the intersection of data and design: keyword research that informs messaging, content architectures that keep people moving, and visuals that feel as polished as they are purposeful.
Ready to build a search-first foundation for your brand?
Whether you’re refining what already exists or rebuilding from the ground up, Query House can help you create a digital presence that’s both highly searchable and deeply aligned with who you are.
Work With QH